The Agora Blog
Meet ChatGPT: Your Questions About the World’s Latest Chatbot Answered
ChatGPT: Your questions answered about the AI chatbot everyone's talking about. We break down how it works, what it can do, and what this means for the future of communication.
Why You’re Merely ‘Renting’ Your Audience and How to Fix It
Building a thriving social media following is great, but it's not the whole picture. We explain why your social audience is a 'rented audience' and how to convert them into loyal customers you actually own.
Something Digital 2021: Consumers and Their Privacy
In an era of data breaches and privacy concerns, how do you balance personalisation with protecting your customers' data? We explore the evolving expectations of digital consumers and provide actionable tips for building trust while delivering targeted experiences.
Digital Marketing in a Post iOS 14.5 World
Apple's iOS 14 update threw a spanner in the works for digital marketers, but don't panic! We explore the impact of these changes on tracking and targeting, and share strategies to adapt your digital marketing game plan for continued success in the post-iOS 14 landscape.